Cardinal Health | 20Ways Fall Retail 2023 Case Study

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CASE STUDY

www.cardinalhealth.com

TRANSPARENT PROCESSING COSTS

With this collaboration, Square offers Cardinal Health independent pharmacies a

discounted and fixed processing rate. This includes card present and not present

transactions for online or at-home delivery purchases.

“I was very concerned about the rising cost of card processing — fees on top of fees,”

says Imad Karaze, owner and pharmacist in charge for Beaumont Pharmacy. He also

saw line items on his card processing invoices that made no sense. “I was looking for

more predictable costs.” The Modern Payments Processing solution gives him just that,

he says. “Now I know what each transaction will cost — every time, all the time.”

Vijay, a pharmacist at Marble Hill Pharmacy and one of the very first to pilot the program,

agrees. “The solution is very easy to use, and because Square provides flat rates, I don’t

have to worry about additional processing fees as with other processors.”

INCREASED OPERATIONAL EFFICIENCY

Implementing the Modern Payments Processing solution enables pharmacies to take a

full range of payments — text, online, point of sale, and mobile tablets. This eliminates

the need to work with multiple processors, which may have inconsistent rates and

reporting — making it difficult to get a handle on the actual bottom line.

Square’s open APIs also allow for direct integration with any pharmacy management

system for an end-to-end payment solution. A range of built-in business tools and

analytics also help streamline operational workflows for greater efficiency. For instance,

an intuitive dashboard puts all payment data in one place — which can be accessed

via computer or mobile device for anytime, anywhere views of transaction history.

This allows pharmacies to track sales and payment transactions whether customers are

paying online, at the drive-thru, at the counter, or at home delivery. “The integration has

made things even easier on my stores,” says Ankit Desai, who has several pharmacies

using the Modern Payments Processing solution powered by Square. “It has enhanced

the parts of Square I already enjoyed, including straightforward processing and flat fees,

and eliminated a lot of the manual work I was doing when the terminal was not able to

sync payment information to my software system."

Plus, since Square is PCI certified — pharmacies no longer need to individually validate

their PCI compliance. Vishal Patel of Bourbonnais Pharmacy says this, combined

with the transparency of the fee structure, provides value to his store. “Not only do I

have greater visibility into my operational costs, I can ensure my pharmacy remains

compliant without any additional work on my part.”

Enabling customers to

shop and pay in a way

that’s most comfortable

for them whether credit

card, text-to-pay, tap-to-

pay, Apple Pay or Google

Pay, in-store, online, or by

mobile tablet — means

pharmacies will never

miss a sale. The Modern

Payments Processing

solution is also built to

evolve with pharmacies

as their needs — and the

needs of their customers

— change. For instance,

Vishal Patel notes that

he’s looking forward

to taking advantage of

other advanced payment

options, like the ability to

request online payments

for deliveries.

For more information, visit

www.cardinalhealth.com/en/

services/retail-pharmacy/

business-solutions/modern-

payments-processing.html

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