20Ways Fall Retail 2025

Improving Patient Care & Pharmacy Profitability

Case Study

Sponsored by an educational grant from QuidelOrtho

Promoting pharmacy sustainability through reimbursement

For many pharmacies, billing and obtaining insurance reimbursement for patient testing, treatment

and counseling can be very time consuming and frankly onerous. To address the reimbursement barrier

at Harps, Jennifer has streamlined reimbursement and explained their process: “To be honest, it can be

time consuming on the front end when you’re developing your process. But once your system is in place

and your team is trained, it becomes a smooth and sustainable workflow.” At Harps pharmacies, they

discovered a way to bill medical claims through their pharmacy management system to help streamline

the claim creation and submission process. In a nutshell: When a patient enters the pharmacy for a

test-and-treat service, a technician takes their insurance card and verifies eligibility and benefits. They

make sure the patient’s insurance is active on the date of service and they verify what kind of copay

deductible or co-insurance the patient may have. Then they collect that amount, the patient receives

the service, and the patient is on their way to feeling better. The technician completes the interaction

when they bill the appropriate CPT code in the pharmacy management system.

Duane and Jennifer want to share this workflow with other pharmacies to help them build their process,

empower their staff, and make reimbursements totally manageable. But will this make community

and independent pharmacies more sustainable? “Yes!” according to Jennifer. “It really comes down

to getting more payers on board. The more payers that we have that recognize and reimburse us for

the value of these services offered in the pharmacy setting, the more successful and sustainable we

will be.” This workflow is described as win-win. The patients receive fast, convenient access to care,

and pharmacy viability and sustainability are supported. Duane recommends the National Community

Pharmacists Association (NCPA)6 and the Community Pharmacy Enhanced Services Network (CPESN)7

for resources on implementing test-and-treat programs and to find out about individual state laws

governing pharmacists and reimbursement. Pharmacies will have to contact their Department

of Health to inquire about reporting requirements and CLIA waiver, and then will have to ensure both

the pharmacist and pharmacy are credentialed by the various payers.

data entry, product dispensing, and managing the adjudication queue. Another key part of the

workflow is medication synchronization that allowed Harps to transition a majority of their

prescription workload from acute to scheduled, so pharmacists have more flexibility to step

away from the verification queue when they need to see a patient.

...it can be time

consuming on the

front end when

you’re developing

your process.

But once your system

is in place and your

team is trained,

it becomes a smooth

and sustainable

workflow.”

Jennifer Griffin, PharmD, MS

Test-and-treat

-

• Data entry

• Product dispensing

• Manage adjudication queue

• Input medication synchronization

for new prescriptions

• Medication verification queue

• Patient counseling and education

• Point-of-care testing

and resulting prescriptions

Roles

Pharmacy Technician:

Non-clinical responsibilities

• Determines what point-of-care test is needed

• Performs test and obtains results

• Writes prescription or refers patient

to local physician if symptoms are severe

• Returns information to pharmacy technician

for appropriate CPT code billing

• Verifies insurance eligibility and benefits

• Ensures insurance is active

• Handles payment

• Bills appropriate CPT code

in pharmacy management system

Pharmacist:

Clinical responsibilities

Workflow

6. NCPA - National Community Pharmacists

Association. Accessed May 27, 2025.

https://ncpa.org

7. Community Pharmacy Enhanced Services

Network CPESN. Cpesn.com.

Accessed May 27, 2025. https://cpesn.com

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