RXinsider Media Guide

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RXinsider is a multimedia publishing

and technology company offering

print publications, digital platforms,

events, and content creation services

to the B2B pharmacy market.

Contents

MarCom Team .................................2

Company Vitals ................................3

Legacy Products ..............................4

Pharmacy500 Platinum Pages .....5

20Ways ..............................................7

Email Campaigns ............................9

Virtual Pharmacy Trade Show ....11

Annual Programs and Packages .. 13

Digital Opportunities .....................14

Display Banners .............................15

Interstitial Ad ..................................17

Newsletter Sponsorships ...........19

Market BUZZ ..................................21

Custom Services ...........................22

Case Studies ..................................23

Video Solutions ..............................25

Terms and Conditions ..................28

Follow Us

LinkedIn

@RXinsider

Facebook

/RXinsiderB2BSolutions

Twitter

@RXinsider

Instagram

@rxinsider

Pinterest

/RXinsider

Vimeo

/rxinsider

Contact

sales@rxinsider.com

Partner With RXinsider

Chris Kolkhorst

Vice President of

Strategic Accounts

Mike Rahme

Executive Vice President,

Sales & Marketing

Shaun Russell

Executive Sales Director

Savannah DaSilva

Senior Account

Executive

Jake Studley

Account Executive

Samantha Roy

Director of Marketing &

Operations

Amanda D’Amico

Marketing & Operations

Coordinator

Meet the Team

For over 25 years, RXinsider has been empowering B2B

pharmacy suppliers and manufacturers nationwide with

robust, first to pharmacy, marketing capabilities. Our cutting-

edge solutions — spanning digital, web, print, and custom

projects — drive impactful messaging, brand visibility, and

lead development. RXinsider’s decision-maker audience

within hospital, community/retail, specialty, infusion, long-

term care, and managed care sectors utilize our platform

when conducting market research and making informed

purchasing decisions. Engaged and knowledgeable pharmacy

professionals turn to RXinsider to stay current on key industry

developments and to fuel their operational enhancements

and bottom lines.

History

Founded in 1999 by a

pharmacist as a career

resource for the pharmacy

community.

Asset Mix

13 brands spanning

print, digital, content

creation, SaaS, and

events.

Service Mix

4 services spanning video

production, case study writing,

social content, and SaaS

platforms.

Partnerships

11 pharmacy trade

association partnerships

spanning every practice

setting.

Client Base

225+ annual B2B clients

including 12 Fortune100

companies.

Technology

5 proprietary digital

destinations and SaaS

technologies.

Content

1,800+ videos, 300+ Virtual

Trade Show booths, 1,000+

20Ways Profiles.

Audience

18,000+ independent owners,

6,500+ hospital directors,

2,500+ chain executives.

RXinsider Ecosystem

RXinsider’s product portfolio leverages major multimedia venues to deliver unique

advertising opportunities throughout every pharmacy practice setting

and delivers measurable ROI to our advertisers.

Company Vitals

LEGACY

LEGACY

Products

Products

44

Pharmacy500 Platinum Pages

Connecting pharmacy decision-makers with leading product and

service providers in our annual publication.

Known as the “Yellow Pages of Pharmacy”, the Pharmacy500 Platinum Pages

Buyer’s Guide is published annually and features more than 450

company profiles and display ads.

Instant Brand Exposure

Long-Term Brand Development

Continuous Lead Generation

Exposure Throughout Multiple Practice Settings

Annual Print Distribution

40,000

Total Print Distribution

6,500

Hospital Pharmacy Directors

18,000

Pharmacy Owners

2,500

Retail Chain Executives

3,000

Industry Executives

1,500

Long-Term Care Pharmacies

3,500

Trade Show Handouts

5,000

Other

Annual Electronic Distribution

50,000

Virtual Trade Show Visitors

25,000

Two Nationwide Email Campaigns

Placement(s)

Investment

Two-Page Spread Ad

$10,900

Full-Page Ad (Premium)

$9,900

Full-Page Ad

$8,900

Placement(s)

Investment

Half-Page Ad

$5,900

Quarter-Page Ad

$4,400

Quarter-Page Profile

$3,400

Marketing Reach

Features and Benefits

20Ways

Educating pharmacy managers on products and services that serve

to improve patient care or a pharmacy’s financial bottom-line.

20Ways is a quarterly publication presenting 20 unique, two-page product

profiles and display ads to the practice settings that best

match your goals.

Continuous Promotion Through RXinsider’s B2B Ecosystem

Complimentary Reprints of your WAY Profile

18,000+

Pharmacy Owners

1,500+

Long-Term Care Pharmacies

2,500+

Retail Chain Executives

2,500+

Industry Executives

2,000+

Trade Show Exposure

6,500+

Hospital Pharmacy Directors

2,200+

Clinical Consultants

2,500+

Industry Executives

1,000+

Trade Show Exposure

Placement(s)

Investment

One WAY Profile (Two Pages)

$9,900

One Full-Page Ad (Premium Positioning)

$8,900

One WAY Profile AND One Full-Page Ad

$13,900

Cover Sponsorship*

$25,900

Marketing Reach

Retail/Community,

Specialty, and LTC

Spring, Fall, Winter

Health Systems and

Infusion

Summer, Winter

Features and Benefits

Issue

Digital Release Date

Print Release Date

2025 Summer (Hospital)

Tuesday, May 20

Early June

2025 Fall (Retail)

Tuesday, August 26

Late September

2025 Winter (Hospital)

Monday, November 24

Early December

2026 Winter (Retail)

Tuesday, January 6

Early January

*Must have WAY or Case Study Placement

Email Campaigns

Educate the market on your latest product or drug launch,

employment opportunity, and more.

For pharmacy employers and service providers, 411 Email Alerts are the fastest

way to reach your targeted audience. Our proprietary email database is updated

daily and contains more than 20,000 pharmacy professionals.

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