FROM OUR FOUNDER
As the pharmacy industry continues to evolve, staying
ahead of innovations in patient care, technology, and
service solutions is essential for improving outcomes
and enhancing operational efficiency. In this Spring
edition of 20Ways, we highlight 20 cutting-edge
products and services designed to support pharmacies
in delivering high-quality care while optimizing
workflows and expanding their impact.
This issue’s featured editorial theme, Patient
Care, delves into critical areas such as adherence,
compliance, remote monitoring, and medication
synchronization. These focus areas are driving
the future of pharmacy, enabling providers to
enhance patient engagement, improve medication
management, and deliver more personalized care.
We also explore a significant industry initiative
focused on establishing proposed standards for
long-term care pharmacy services in home settings.
Pharmacy organizations have come together to
establish new guidelines that advocate for Medicare
and Part D recognition and reimbursement of
long-term care (LTC) pharmacy services provided in
home settings. These guidelines mark a significant
step toward expanding access to pharmacy-driven
care for patients aging in place, ensuring they receive
the same comprehensive medication management
traditionally available in LTC facilities.
From innovative automation solutions to expanded
pharmacy services, this issue provides valuable insights
and practical tools to help your pharmacy thrive in
an ever-changing healthcare landscape. Thank you
for your dedication to improving patient care — we
hope this edition of 20Ways serves as a valuable
resource for your pharmacy’s continued success.
Greg Cianfarani, RPh
Founder & CEO
greg.cianfarani@rxinsider.com
CEO & FOUNDER
Gregory Cianfarani, RPh
DESIGN & PRODUCTION
Design & Layout, Lora Bourque
Multimedia, Eric Simmons
MARKETING & OPERATIONS
Director of Marketing & Operations, Samantha Roy
Marketing & Operations Coordinator, Amanda D’Amico
Credit Analyst & Bookkeeper, Kristin Fennessey
SALES & BUSINESS DEVELOPMENT
EVP, Sales & Marketing, Mike Rahme
VP of Strategic Accounts, Chris Kolkhorst
Executive Sales Director, Shaun Russell
Senior Account Executive, Savannah DaSilva
Account Executive, Jake Studley
PHARMACY MARKET INTELLIGENCE
Marketing Manager, Alexa DiLuca
Pharmacy Market Analyst, Lexi Cianfarani
Pharmacy Market Analyst, Michael McEwen
Pharmacy Market Analyst, Emma Cidade
Pharmacy Market Analyst, Jeff Rackliff
EDITORIAL ADVISORY BOARD
Miriam Cho, PharmD
President & Chief Pharmacy Officer
MacRx
Brenda Denson, Pharm.D., BCPPS, FASHP, FALSHP
Pharmacy Educator
Children’s of Alabama
Lindsey Dymowski Constantino
President & Cofounder
Centennial Pharmacy Services &
LTC@Home Pharmacy Network
Mark Garofoli, PharmD, MBA, BCGP, CPE, CTTS
Director of Experiential Learning &
Clinical Assistant Professor
West Virginia University of Pharmacy
Steve Postal, JD
Senior Director, Policy and Regulatory Affairs
National Community Pharmacists Association
Abby Roth
Owner/Microbiologist
Pure Microbiology
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SPRING 2025 I RETAIL/COMMUNITY • SPECIALTY • LTC